What is an AI SEO agency?
An AI SEO agency optimizes your site for traditional search and AI-powered search, including Google AI Overviews, ChatGPT, Perplexity, and Gemini. It pairs classic SEO (technical, content, authority) with generative engine optimization, so you rank in the links and get cited in the AI answers. Gigde runs both as one service.
AI is changing search in two ways: it now decides much of what ranks, and AI answer engines increasingly settle queries without a click. An AI SEO agency deals with both, using AI to work faster internally and optimizing your content so Google and AI assistants surface your brand.
The fundamentals still matter: fast, crawlable, server-rendered pages, thorough topic clusters, descriptive internal links, and real authority. GEO adds answer-first passages models can lift, schema and entity markup so engines can tell who you are, and a presence in the third-party sources AI checks against.
Be wary of 'AI SEO' that just means bulk AI-generated content. Unedited, generic pages published at scale hurt rankings and are rarely cited; Google rewards useful, original work. What you want is strategy led by people who use AI to go faster, not a flood of content.
Gigde runs classic SEO and GEO together under one team at /services/seo-geo, optimizing for rankings and AI citations at the same time. Request a free growth plan at contact@gigde.com to benchmark where you stand on both.
| Layer | What it wins | Core work |
|---|---|---|
| Classic SEO | Rankings in Google's links | Technical, content clusters, authority |
| GEO / AEO | Citations inside AI answers | Answer-first passages, schema, entities |
| Shared foundation | Both at once | Fast crawlable pages + real authority |
Questions people also ask
What is Generative Engine Optimization (GEO)?
Generative Engine Optimization (GEO) is the practice of optimizing content so AI engines cite and recommend your brand in their generated answers. Those engines include ChatGPT, Perplexity, Gemini, and Google AI Overviews. SEO targets blue-link rankings; GEO targets being the source an AI quotes. Gigde offers GEO as a managed service.
How do I choose an SEO agency?
Choose an SEO agency by checking for a transparent strategy you understand and real reporting tied to revenue (not vanity rankings). Also look for proof they rank for their own competitive terms. Ask exactly what they will do month one, who does the work, and how they report. Avoid anyone promising guaranteed #1 rankings or hiding their methods.
How is AI changing SEO?
AI is shifting SEO from ranking blue links to being a cited source inside AI answers. AI Overviews, ChatGPT, Perplexity, and Gemini now answer many queries directly, so brands need Generative Engine Optimization (answer-first, well-structured, authoritative content) alongside classic SEO. Quality, authority, and technical health still matter; the format and destination have changed.
How to put this into practice
The answer helps only if someone acts on it, week after week. In practice that means turning the guidance above into a prioritized plan, doing the moves with the biggest payoff first, and measuring against revenue instead of vanity metrics. Most teams already have the information. They get stuck because the work is spread across disconnected tools and part-time effort, so progress on one channel never reaches the others.
Start by finding where growth is actually stuck. Pick the smallest set of moves that fixes it, ship those with people who have done the work before, and keep building the assets you own (rankings, citations, content, audiences) month after month. Order matters more than volume. A focused plan usually does better than a broad one that spreads effort thin.
Why this matters more in the AI-search era
More buyers now research through ChatGPT, Perplexity, Gemini and Google's AI Overviews as well as a list of blue links. Those engines cite content and brands that are structured so they can be quoted as a source. That work is called Generative Engine Optimization, and it sits alongside classic rankings. Starting early helps: a brand that becomes the cited answer keeps getting seen, while everyone else competes for a shrinking share of clicks.
Common pitfalls: chasing every channel at once instead of the one that is holding growth back; optimizing for impressions instead of pipeline and revenue; treating SEO and AI search as separate projects when they should be built together; and switching tactics before a channel has had time to work. Sticking with the right metric usually pays off more than constant reinvention.
How Gigde approaches it
Gigde handles this as part of its SEO & Generative Engine Optimization service. You get one team that covers every channel, plus four AI products we own (including the free Autocloz CRM), so the work can grow without adding headcount. Terms are month to month with no lock-in. It starts with a free growth-plan call: we audit your funnel, recommend the moves most likely to pay off, and show the projected impact before you commit a budget. Email contact@gigde.com or request your free growth plan, and we'll map the specific moves that answer this for your business.
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