Written By :Gigde

Wed Nov 01 2023

5 min read

Design E-commerce Size Guide | For Customer Satisfaction

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Running an e-commerce site that deals in clothing or planning to do so? Well, for a successful customer interface, getting the right size guide is a must. Because of size concerns, processing returns, and refunds may be a real pain for e-commerce companies that sell wearables. In this article, we have presented you with the E-Commerce Size Guide that will assist you. It is to decrease returns and enhance the shopping experience; also, read about the e-commerce definition. 

E-commerce & E-commerce size guide

E-commerce is the process of purchasing and selling goods or services through the Internet and the exchange of money and data necessary to complete the transaction.

12 Tips for Designing an E-commerce Size Guide

Below are the tips given for designing an e-commerce size guide:

Have knowledge of sizing terminologies

For size recommendations, there are several predetermined words that may be used to communicate with website users about size. However, due to the size difference, potential clients may become confused and leave your store.

As a general rule, women are referred to by terms such as petite and plus-sized, whereas men are referred to as large or husky. Use the size charts in the online store by becoming familiar with these terminologies and their meanings. This is one of the important tips in this e-commerce size guide that e-commerce companies can consider. If you're looking for e-commerce shopping wishlist examples, we've got you covered.

The size chart should be mobile responsive

We are in the middle of a boom in mobile commerce! For example, a mobile retail app is used by 46 percent of respondents to find out more about a product or service.

This means that your rival, who has previously addressed this issue, will profit if a potential client visits your online clothes store and is upset because he can't examine the size chart correctly from his mobile device.

Size charts and a mobile-friendly e-commerce website might offer you the competitive advantage you need. This is one of the most effective size guide tips that you can use.

Show measurements in cms and inches

Providing size charts in different units can enhance the buying experience for internet shoppers who come from all around.

The shoppers may find it more convenient to use the size chart by combining the SI unit and the imperial system. Customer convenience can also lead to increased sales.

Provide size charts in multiple languages

To provide services to worldwide consumers, you must prepare your online business to service customers from different areas and in different languages.

Allowing customers to convert the size chart into their preferred language can enhance the shopping experience for many customers. A size chart that isn't easily accessible will cause people to abandon your site, costing you a lot of money.

Use international sizing conversions

A size 4 in the United States might be a size 8 in the United Kingdom. If you wish to reach a large client base, you'll need a sizing chart that includes measurements for foreign visitors. Customers who have translated the sizes on their own may be puzzled about size selections and put off making a purchasing decision.

It is far more helpful for them to get size guidance from the shop itself. Therefore this is an important tip in this e-commerce size guide.

Use an e-commerce size guide

For some, the size charts may be difficult to understand and utilize. Using a figure to teach them how sizes are measured or illustrating sizes that fit them might be beneficial.

Customers can use the e-commerce size guide to determine their own size. As a result, their work will be simplified, and they will be able to check out faster. You should also show the size recommendations for each item of clothing you sell in a tailored manner.

Mention the size of the model

Shoppers may get a sense of the appearance and style of clothing by looking at product photos in your online store, which can be quite helpful. Adding a model wearing your goods enhances this feature. You may also describe the product's dimensions to provide a comparable notion of its size.

Shoppers will be able to determine whether or not a size will suit them. With the model's size data, a comparison may be made more easily, and the correct size can be purchased.

Design size charts that are product specific

In the event that you own an online business that sells apparel, shoes, and other items for both men and women, as well as children, you should provide size charts for each of them.

When it comes to E-commerce, there is no such thing as one size fits all. Size charts for certain products might be provided to help customers choose the right size for their wearables. This is one of the top tips that e-commerce companies should take into consideration. Learn from the success stories of top ecommerce entrepreneurs and take your business to the next level.

Let customers post photos

People who share photographs of themselves using the items instead of product images can offer other buyers a more accurate impression of what the things are really like. Aside from being relative, these genuine facts can provide exact size details.

You may encourage your customers to submit photographs that could be beneficial to prospective consumers by asking them to do so. As part of the product evaluation process, provide customers with the ability to upload an image.

Brand-specific information

Brands use different size conventions. Provide brand-specific sizing charts if you run an e-commerce shop that sells items from various brands.

A client will return an item if you use a standardized size chart in your business and they purchase it in the wrong size. This may result in more refund administration responsibilities for your organization, as well as unfavorable consumer perception. This is one of the important e-commerce size guide tips that you can use for your e-commerce store.

Place the size chart properly

When a customer is shopping for clothes, they must come across the size chart on your product page. If the size chart is provided in a confusing manner or is not immediately accessible/ The customer is not going to care and will move on to your competitor's website instead of yours.

If possible, create a well-designed product page and include a sizing chart that is easy to read. This will help your customers make a purchase in your business more quickly.

The e-commerce size guide should be easy to understand

Many shoppers are confused about size when it comes to clothes or footwear while purchasing online. If you provide customers with a size guide that is easy to read and has all the facts, they may feel more comfortable shopping at your business. Shoppers would appreciate it if you provide a numerical comparison of each size and if you offer the sizes in several conventions.

Final words

So this was all in this e-commerce size guide that will help you design the perfect size guide. So implement these tips to grow your e-commerce companies.

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